This is a restaurant I visited in January 2007 but it is sadly gone now (as of early 2010). The name is derived from Sgt. Pepper's Lonely Hearts Club Band and like the album, it was pretty good. There are other Sgt. Pepperoni's in the USA, but they aren't related. Anyway, the place had good pizza rolls, arcade games (I think? There was definitely another room), and ceilings out of another era.
It was a pit stop after driving on a long road in the county that stretched 32 miles, starting as a hilly rural road, crossing a railroad, becoming an urban four-lane road, crossing the highway, before doubling back on itself, crossing the highway and the railroad again, before going through cotton fields and ending at Texas 105.
That's about where Sgt. Pepperoni's was.
Here is the menu:
update Nov '13: cleaning up